From the Grovo Library How To Use Facebook Ads


Find the right audience in the right place. All your Facebook Ads questions answered, in one-minute videos.

Course details

42 Lessons, 41 Quizzes

Tags: Advertise Around the Web, Selling & Marketing

Optimize Your Facebook Ad Strategy

Understand advertising terms, choose an ad type, and write good copy.

  • Learn How to Target a Facebook Page
  • Find the Right People to Advertise To
  • What Can I Advertise on Facebook?
  • Understand Key Buzzwords in 2 Minutes
  • Pick an Image People Will Want to Click
  • Write Ad Copy That Converts
  • Show the Right Ads to the Right People
  • Why to Advertise an External Site on Facebook
  • Optimize Your Page Post Advertisements
  • Target Which Parts of Your Ad Need Work
  • Try CPM and CPC for Facebook Ads
  • Advanced Options to Optimize Your Ad

Create a Facebook Ad

Choose what you're advertising, create an ad, and target ads.

  • Why is Facebook Advertising So Popular?
  • Pick an Advertising Objective
  • Promote a Page Post
  • Get More Page Likes
  • Get More Clicks to Your Website
  • Advertise Specific Website Actions
  • Get People to Install Your App
  • Get People to Use Your App
  • Why Promote an Event?
  • Promote a Page Offer
  • Target the Right Audience
  • Set a New Campaign Budget and Ad Schedule
  • Pick Your Pricing Model

Measure Your Facebook Ad Success

Filter data, generate reports, and choose a report type.

  • What Type of Report is Best for Me?
  • Understand Key Ads Metrics
  • Create a Custom Report
  • Filter Ad Data
  • How Do I Track the ROI of my Facebook Ads?

Manage Facebook Ads with the Power Editor

Create and manage many ads at a time

  • Edit Multiple Ads at a Time
  • Edit Facebook Ads in Excel
  • Create an Audience on Facebook from a List
  • Create a Lookalike Audience
  • Save an Audience You Target Often
  • Add Users to an Ads Account
  • Stop Unnecessary Email Notifications
  • How Do I Add a Credit Card to My Ads Account?

Learn how to use Facebook Ads

Facebook Ads is a tool that allows advertisers to reach their target audience on Facebook. Facebook offers targeting based on user data and ad format options to reach buyers in a number of ways. Learning the fundamentals of Facebook Ads will empower your team to reach the best audience in the right place.

In these lessons, you'll learn how to:

  • Optimize Your Facebook Ad Strategy
  • Measure Your Facebook Ad Success
  • Create a Facebook Ad
  • Manage Facebook Ads with the Power Editor

Facebook Ads Training & Development Courses

Grovo gives you the content, technology, and service you need to get your team up to speed on Facebook Ads. Our learning ecosystem will help you develop your team's Facebook Ads skills and advance within your organization through sohpisticated ad targeting. Watch, learn and test your team’s knowledge with Grovo to make the best of your Facebook Ads training.

Advanced Analytics & Reporting
Our integrated reporting system will ensure your team is constantly developing the essential skills necessary to perform within Facebook Ads. Facebook Ads training, through quick 1-minute videos, ensure individuals on your team are consistently developing their skillset. Our reporting system provides:

  • A flexible reporting interface
  • Overview of your team's performance
  • Report cards and detailed spreadsheet reports
  • Customizable email reports

More learning. Less management.

Grovo makes it easy to create, deliver, and measure training learners love.

Learn about the Grovo Platform

Ready to inspire your organization with better learning?

Simply fill out the form and a learning consultant will be in touch right away.